Social Media

Thanks to my social media marketing class, I am now writing my first blog entry!  This entry was inspired by a portion of last night's State of the Union Address.  The following exerpt is from the speech:

"The first step in winning the future is encouraging American innovation.  None of us can predict with certainty what the next big industry will be or where the new jobs will come from.  Thirty years ago, we couldn’t know that something called the Internet would lead to an economic revolution.  What we can do -- what America does better than anyone else -- is spark the creativity and imagination of our people.  We’re the nation that put cars in driveways and computers in offices; the nation of Edison and the Wright brothers; of Google and Facebook.  In America, innovation doesn’t just change our lives.  It is how we make our living."

This excerpt seems to fit pretty well with what we are discussing in class.  Social media is becoming such a prominent part of individual's daily lives that is is playing a larger role in the business world.  We don't know where the future will lead us, and how social media may impact this, but what is important is that we keep up with these changes and use them to our advantage.  With the unknown possibilities and future opportunities with social media, we can be sure that this will be a key aspect of marketing in our future careers.